This is a post from The Art of Manliness The shemagh (pronounced “schmog”) – also called a keffiyeh and ghutrah – originated in the Middle East. They are a scarf-type wrap commonly found in arid regions to provide protection from direct sun exposure, as well to protect the mouth and eyes from blown dust and sand. It’s similar to a bandana, except much larger – approximately 42″ x 42″. It has been adopted by military forces all over the world as a standard issue garment because of its sheer functionality.